Audience classification: blog tasks
1) How is audience defined in the Factsheet?
Audience is the general term for all the individual people who consume a media product
2) What does the infographic for Gen Z in the age of Covid-19 suggest about the media Gen Z consumes?
quick hits of dopamine , using social media to find engaging content to cure 'boredom' and to be able to continue to interact whilst during covid 19.
quick hits of dopamine , using social media to find engaging content to cure 'boredom' and to be able to continue to interact whilst during covid 19.
3) How do media companies target and measure their audience in the digital age?
through choice of platform, scheduling and algorithm
through choice of platform, scheduling and algorithm
4) What did the NRS used to do and what does PAMCO do now?
Used to demographic information however now they use magazines and newspapers to accumulate complex data about why consumes them
Used to demographic information however now they use magazines and newspapers to accumulate complex data about why consumes them
5) How are demographics and psychographics defined in the factsheet?
demographics are defined as collecting relatively impersonal data, psychographics described as lifestyle profiling
demographics are defined as collecting relatively impersonal data, psychographics described as lifestyle profiling
6) Now read the rest of the factsheet - we'll be studying these theories over the next few lessons. Choose one audience theory you think is interesting and explain why.
Social learning theory, as it is a cause-and-effect relationship between the media people consumed and their behavior in the real world.
Who you are working with: jasneet
The psychographic group you are researching:
explorers
Introduce your example couple that represents your group:
Smith
1) Make up their names:smith
2) Where do they work/study?
they study here at greenford high school and are studing a levels
3) What do they do in their spare time?
They enjoy travelling and going to music festivals
Print: What newspapers/magazines does your group read (if any)? Is this on paper or tablet?
Escapism(tablet)
Broadcast: What TV programmes/channels do your group watch? Radio stations? TV package – Freeview or Sky? Films?
Planet Earth or Travelman , from netflix
Online: What technology do they own? What websites do they visit (if any)? What social media do they use?
Iphone, to navigate and vlog my travels, and also use it as a way of communication with others while im away.
Who you are working with: jasneet
The psychographic group you are researching:
explorers
Introduce your example couple that represents your group:
Smith
1) Make up their names:smith
2) Where do they work/study?
they study here at greenford high school and are studing a levels
3) What do they do in their spare time?
They enjoy travelling and going to music festivals
Print: What newspapers/magazines does your group read (if any)? Is this on paper or tablet?
Escapism(tablet)
Broadcast: What TV programmes/channels do your group watch? Radio stations? TV package – Freeview or Sky? Films?
Planet Earth or Travelman , from netflix
Online: What technology do they own? What websites do they visit (if any)? What social media do they use?
Iphone, to navigate and vlog my travels, and also use it as a way of communication with others while im away.
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