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reception theory

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  Part 1) Applying Reception theory to adverts Look back at the adverts you have been analysing in  last week's lessons on Reading an Image and media codes  (RBK 50 Cent and one of your choice).  1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert? Preferred-a very famous and popular person with a brand he likes and advocates for negotiated- only those from a similar background can wear reebok oppositional- promoting criminal activity 2)  What are the preferred, negotiated and oppositional readings for the advert of your own choice that you analysed for last week's work? preferred- there burger is made from natural ingredients negotiated - its disgusting to see mouldy food on their advert oppositional - its been 28 days and no ones having a burger for that long Remember to  highlight  or  bold  any media terminology you are using. Part 2) Reception theory factsheet #218 Use our extremely useful A Level M...

Reading an image - media codes

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    Technical: - The lighting has a harsh and monochromic aesthetic , with black and white , on a up close shot on 50 Cent to show intensity- a stage shot directly addressing a stern expression showing seriousness. Written: - anchorage text - 'O's' filled in symbolic of gunshot wounds - that he has faced and apart of his past also symbolising the text ' i am what i am '  - Title / slogan   - reflection of his past, same line but mirrored - Limited edition product unclear what's being sold Symbolic: - facial expressions - serious / angry - colour scheme -slogan excludes confidence -strength  -fingerprints represents crime  Narrative: - enigma code , slogan , fingerprints , black + white, unaware of backstory? , monocrome - mysterious story Action - police involvement, 50 cents' identity ' no plan b' - unknown future. reinforcing capitalistic ideologies - promote their brand  Technical: -there is a bottle and cigarettes to show a prison and a man cl...

semiotics

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Part 1:  English  by Tarun Thind analysis Watch (or re-watch) the short film English by  former Greenford Media student Tarun Thind and then answer the two questions below:   1) What meanings are the audience encouraged to take about the two main characters from the opening of the film? They could signify those in the UK as a whole , how they must act intimidating to persist through the daily day to day life, showing they try to mind their busy but trouble always finds its way through. 2) How does the end of the film emphasise de Saussure’s belief that signs are polysemic – open to interpretation or more than one meaning? There is no clear ending nor 'good ending', showing a routine of the person 'English' , signifying change-however not showing it clearly. This can leave the after events to be interpretated as many things. Part 2: Media Magazine theory drop - Semiotics  Greenford Media department has a subscription to  Media Magazine  - a brilliant ma...

intro to media

  Newspapers Which daily newspapers (if any) do you read? I don't read any. What sections of newspapers do you turn to first, and why? I would turn to entertainment. What sections do you never read, and why? I would be least likely to turn to political sections as i don't like to involve myself with the news and current affairs to not stress myself What kinds of stories do you usually read and why? i usually read fiction as i find it to be very entertaining and can be very creative  Do you, or someone else, buy the newspaper you read? i don't know anyone who buys the newspaper  Do you look at the online versions of any newspapers? Which newspapers? Why do you visit their website and not others? I usually seem glimpses of the news from tiktok from many different sources but i do not have a preference. Magazines What magazines (if any) do you buy regularly?  Why/why not? i don't, i find it a waste of money as i don't read much personally What sections of the magazines...

First blog task

  1) Why did you choose A Level Media Studies? I chose it through a variety of options that were given to me. 2) Did you take GCSE Media Studies (either here at Greenford or a different school)? No . 3) If you answered yes to Q2, what grade did you achieve in GCSE Media? What coursework task did you complete? What would you say your strengths and weaknesses were in GCSE Media? 4) What grade do you hope to achieve in A Level Media? i hope for a A *. 5) What are your current thoughts about your next steps after A Levels - university, apprenticeship, work? I'm unsure of what i would like to choose but im currently looking at law. 6) What do you think the biggest MEDIA story of 2025 has been and why? The new law of the protecting children in the uk using verification of ID and many outraged as this has targeted many apps that actually help and potentially support younger people , the people of Britain outraged by the new law and its inability to get changed even with the right intentio...